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“We repair, refresh, re-purpose and redesign your favourite pieces ”

Established in 1994, we place you at the heart of everything we do and are proud to offer a wide selection of services from simple and quick alteration and repairs to more collaborative design and production services helping you bring your ideas to life.

We specialise in ladies and gentleman's attire, suit tailoring and occasion wear, leather work & motorcycle clothing as well as curtains, roman blinds and soft furnishings. We also have in house expertise for more unusual projects such as bespoke dressmaking, event props, protective bags for sporting equipment, historical and theatrical costume.

BRIDAL & OCCASION WEAR STUDIO

“ A Dress That Is Uniquely Yours”

Founded by Claire (the owner) in 1994, Alterations Plus has grown to become a leading alterations specialist across East Anglia, with a talented and passionate team based at the Dixon Centre in Norwich.

In 2018 Occasions at Alterations Plus was launched, which later became Sewn In Love in 2024. With over 30 years experience, our aim was to create a specialist Bridal and Occasion wear studio, lovingly and expertly fitting, repairing, altering and restoring your most special pieces. We specialise in bridal and prom attire, ladies and gentleman’s occasion wear, evening wear, Mother-of-the-bride and formal men's tailoring. And for those with something a little more unique in mind, our services would also extend to bespoke dressmaking, custom-made pieces, personalised embroidery and customised veils.

Please visit our Sewn In Love studio to book your appointment.

CUSTOMER REVIEWS

 

★★★★★

Sharon - March 2024

“Highly recommend Alterations Plus! Fast, Friendly and Efficient Service. I took my jumpsuit in for alterations on the Tuesday and it was ready for my collection the very next day. Brilliant service and the alterations carried out were absolutely excellent!

 

★★★★★

Claire P - September 2023

I couldn’t recommend Claire and her team enough!
I needed my bridesmaid dress altering after purchasing online and they have done an amazing job. Faultless, from the booking in process to the fitting. Great job ladies, keep up the fab work and never change - its boring to be normal!

★★★★★

Vicky S - February 2024

“Claire and Rachel were absolutely amazing. Couldn’t have been more helpful. Especially as they had to alter a three piece trouser suit for a lady”.

 

★★★★★

Julia S - August 2023

“Really good experience. Fitting professional and knowledgeable. Staff friendly and pleasant. Good value will definitely revisit.”

★★★★★

Deborah M - January 2024

“As you can always rely on Claire and her team to do a good job, I am prepared to travel quite some distance to have alterations work carried out by Alterations Plus. Over the years, a variety of jobs have been completed, always to a high standard, even the construction of a large window blind. It is great to have someone with such a high degree of expertise working in Norwich and, not surprisingly, it is always busy when you visit the very pleasant premises in the Dixon centre. Thank you, Claire for always being so friendly and helpful and for always making a success of the variety of requests you have had to deal with!”

 

★★★★★

Oliver C - March 2023

Fantastic. Lovely service, lovely warm welcome, and excellent workmanship. Highly recommended

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